Mon Sep 9, 9:30 PM - Mon Sep 9, 11:30 PM

Entirety Technology

Daytona Beach, FL 32114

Community: Ormond Beach

Description

This Instructor-led LIVE Digital Marketing training course will be provided for a total duration of 16 to 32 hours spread across 4-8 weeks by our highly professional Digital Marketing trainers.  This Digital Marketing training course will cover SEO (Search Engine Optimi

Event Details

This Instructor-led LIVE Digital Marketing training course will be provided for a total duration of 16 to 32 hours spread across 4-8 weeks by our highly professional Digital Marketing trainers. 
This Digital Marketing training course will cover SEO (Search Engine Optimization), SEM (Search Engine Marketing), SMO (Social Media Optimization), SMM (Social Media Marketing) and more. 
The first 8 sessions will cover most of the topics in the course outline, time permitting.
The next 8 sessions will cover each topic in course outline in additional detail with more in-depth, comprehensive and intensive training with additional practical examples and Practical Hands-on lab exercises. 


Course Schedule for First 8 sessions (First 16 Hours)

This is a weekdays course that will be held September 9 - October 2, 2019 US Pacific Time
The class sessions will be held - Monday, Wednesday every week
6:30-8:30 PM US Pacific time, each day.
Please check your local date and time for first session.



Course Schedule for Next 8 sessions (Next 16 Hours)

Weekdays October 7 - October 30, 2019 US Pacific Time
The class sessions will be held - Monday, Wednesday every week
6:30-8:30 PM US Pacific time, each day.

View Detailed Weekly Training Schedule at the bottom of this event listing.


Course Objectives

Comprehensive knowledge of Digital marketing.
Learn about Digital marketing tools and technologies.
Learn about branding and sales.
Reporting and tracking Metrics.
How to design digital marketing tools and online customer experience.
How to manage social media - Facebook, Twitter, LinkedIn, etc.



Who should attend
This class can be taken by marketing, website marketing, Social media professionals.


Prerequisites

Basic knowledge of computers, internet browsing, 



Course Outline          
1. Introduction to Digital Marketing

What is Digital Marketing?
Why Digital Marketing?
Digital Marketing platforms?
Digital Marketing Strategy
Types of Digital Marketing – Organic & Paid
Digital Marketing VS Traditional Marketing
How is it different from traditional marketing?
ROI between Digital and traditional marketing?

2. Understanding the Website

What is a website
Types of websites?
Static Website
Dynamic Website
E-Commerce Website
Do

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